Research
I conducted interviews and created empathy maps to understand the users I’m designing for and their needs. A primary user group identified through research was working adults who don’t have time to visit a physical tailor.
This user group confirmed initial assumptions about eTailor’s customers, but research also revealed that time was not the only factor limiting fashion enthusiasts from visiting a physical tailor.
Sitemap
I carefully drafted iterations of each user journey of the website on Adobe XD . This would be well-suited to address user pain points.
Wireframes
These are the digital Low Fidelity and High Fidelity wireframes of the website. I carefully drafted iterations of each user journey of the website on Adobe XD . This would be well-suited to address user pain pWoints.
Prototypes
These are the Low Fidelity and High Fidelity prototypes of the website. I carefully drafted iterations of each user journey of the website on Adobe XD . This would be well-suited to address user pain pWoints.
User Personas
- Rita is a busy working adult. She has a busy schedule and doesn't have time to visit a physical tailor, so she prefers to order online and have the clothes delivered to her doorstep.
- While Frank is a fresh Marketing graduate who needs an online tailor that can sew his sophisticated designs to fit his slim body-build.
I am excited about the endless possibilities that design offers, and I am always looking for opportunities to create meaningful and delightful experiences for users.
If you have a project that requires a passionate and talented Visual UX Designer, I'd love to connect and discuss how I can contribute to your design goals. My contacts: e-mail and telephone are listed below. Let's create something amazing together!