RAO: Optimising Content for AI Search -The New SEO Strategy

Author: Andre Nonso Modern search habits are changing. Instead of typing a query into Google and scrolling through pages of links, many people now rely on AI assistants like ChatGPT, Bing Chat, Google’s AI mode, Perplexity and others to get direct answers. A study by Semrush and Statista found that 13 million U.S. adults used generative‑AI search in […]